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View Full Version : Cool publicity campaign


LisaJoy
03-19-2010, 03:49 AM
Here's a link to the Gillette Children's Hospital publicity campaign called "cure pity."

Yeah, it uses disabled kids to raise money. But it really presents them in a positive light. I think it is one of the better such campaigns I've ever seen. A couple of the kids have sb, but look at all of the videos and stories when you get a chance. They made me smile.

http://www.curepity.org/

bcain
03-20-2010, 04:18 AM
That's a really good, upbeat, positive way to show these kids. Shows what they can do.

sean
03-20-2010, 01:54 PM
Wonderful, kind of gentle, feel good, big! message.
Has me thinking about pity, guess it is at the root of all that may differentiate/ail? us socialy???? thinking out loud.
....my PC ////I think I signed the pledge.
Thanks.